Greenhous Group Brand Portfolio Expands Further with Chinese Manufacturer, Geely
Greenhous Group is proud to announce the addition of Geely Automobile Holdings Ltd. to its ever-expanding brand line-up, marking an important milestone in their strategy to diversify offerings, embrace innovation, and strengthen their presence.
Founded in 1986 and headquartered in Hangzhou, China, Geely has grown from a local automotive producer into one of the world’s most dynamic and forward-thinking mobility companies. Today, Geely is recognised as one of China’s largest privately owned automotive groups, with a strong track record of designing and producing vehicles that blend modern styling, advanced safety, and cutting-edge technology.
Geely is the majority owner of Volvo Cars, Polestar, Lotus, and the London Electric Vehicle Company (LEVC), in addition to investments in Daimler and other emerging technology ventures. This portfolio underscores Geely’s commitment to fostering collaboration, leveraging synergies, and setting new standards for innovation across the automotive industry.
A central driver of Geely’s growth is its dedication to sustainability and electrification. The company has made significant investments in electric and hybrid technologies, intelligent mobility solutions, and future-ready platforms designed to meet the evolving needs of consumers. Geely operates multiple research, design, and engineering facilities worldwide, reflecting its vision to deliver vehicles that are not only reliable and affordable but also aligned with the demands of a carbon-conscious future.
By introducing Geely into their brand portfolio, Greenhous gains access to a comprehensive product range, spanning compact cars, SUVs, and fully electric vehicles. This expansion enables Greenhous to reach new customer segments, whilst reinforcing their sustainability commitments. Together with Geely, they will provide vehicles that deliver on performance, value, and environmental responsibility.
“Welcoming Geely to our brand line-up is an exciting step forward for our company,” said Ashley Passant, Managing Director of the Car & Fleet Division at Greenhous. “Geely has consistently demonstrated its ability to combine affordability with world-class design and innovation. Their focus on electrification and mobility solutions perfectly complements our long-term strategy to offer a broad, future-ready portfolio for our customers.”
With Geely joining their brand line-up, Greenhous strengthens its position as a global mobility leader. This partnership reflects their belief in the power of innovation, collaboration, and customer focus to drive sustainable growth in an increasingly competitive automotive landscape.
About the author
Elizabeth Scott
Digital Marketing Specialist for Greenhous Group
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